Hello!
I design experiences that help people, whether through conversational channels or digital product. AI with human-led empathy, business goals that are beautiful and make sense— I look for the balance while keeping it fun.
Alice Wang
See what I've worked on
See what I've worked on
Re-designing a customer financing website for Hyundai customers
Genesis Finance
Financial Services, Automotive
Re-designing a customer financing website for Hyundai customers
Genesis Finance
Financial Services, Automotive
Designing a $7mil B2C quote application for home and car insurance
Nationwide
Insurance, Financial Services
Designing a $7mil B2C quote application for home and car insurance
Nationwide
Insurance, Financial Services
My design approach to IVR and Chatbot conversational design
Conversational Design
IVR, Chatbot, AI, Conversational Design
My design approach to IVR and Chatbot conversational design
Conversational Design
IVR, Chatbot, AI, Conversational Design
Examples of logo or illustration work
Illustration and Logo
Handdrawn, Illustration, Digital Art, Logo Design
Examples of logo or illustration work
Illustration and Logo
Handdrawn, Illustration, Digital Art, Logo Design
What I bring to the table
What I bring to the table
Conversational design
Making machine-led conversations feel human, whether it's a chatbot, IVR, or an AI platform
01
Conversational design
Making machine-led conversations feel human, whether it's a chatbot, IVR, or an AI platform
01
Conversational design
Making machine-led conversations feel human, whether it's a chatbot, IVR, or an AI platform
01
User-focused research
Putting my love of yapping to good use, always trying to gain insights and exercise empathy
02
User-focused research
Putting my love of yapping to good use, always trying to gain insights and exercise empathy
02
User-focused research
Putting my love of yapping to good use, always trying to gain insights and exercise empathy
02
Project management
A decade in fashion before pivoting to tech, and I brought the best parts with me - winning over stakeholders and keeping calendars on track
03
Project management
A decade in fashion before pivoting to tech, and I brought the best parts with me - winning over stakeholders and keeping calendars on track
03
Project management
A decade in fashion before pivoting to tech, and I brought the best parts with me - winning over stakeholders and keeping calendars on track
03
Design strategy
Balancing business goals with user needs, backed by research and UX best practices
04
Design strategy
Balancing business goals with user needs, backed by research and UX best practices
04
Design strategy
Balancing business goals with user needs, backed by research and UX best practices
04
Get to know me
Get to know me
Alice Wang
Pivoting from fashion product management to UX taught me what I do best: research-driven products that are beautiful and functional, built with everyone at the table. Finding the middle ground where business goals and users both win is my favorite part of the job.
Outside of work: storytelling, laughing at the absurdity of life with friends, and a lot of coffee ☕️
Currently reading 📚: AI in 2041 by Kai-Fu Lee and Chen Qiufan and Missing Me by Ayana Lage
Conversational Designer
Verizon - Telecommunications
2026 - Present
Conversational Designer
Verizon - Telecommunications
2026 - Present
Senior Product Designer
Prudential - Financial Services
2024-2026
Senior Product Designer
Prudential - Financial Services
2024-2026
Senior Product Designer
Nationwide - Insurance, Financial Services
2023 - 2024
Senior Product Designer
Nationwide - Insurance, Financial Services
2023 - 2024
UX UI Designer
Latcha + Associates - Agency, Automotive
2021 - 2022
UX UI Designer
Latcha + Associates - Agency, Automotive
2021 - 2022
Freelance UX Designer
Healthcare, Nonprofit industries
2019 - 2021
Freelance UX Designer
Healthcare, Nonprofit industries
2019 - 2021
Product Manager
Fashion industry
2010 - 2019
Product Manager
Fashion industry
2010 - 2019
What people say
What people say
Alice is a force of nature. She is fearless, organized efficient and an execution powerhouse...Effortlessly diving in and overseeing large scale projects with ease.
Dan Nemirovsky
Staff UX Designer, Google
Her ability to articulate the connection between user value and business impact is a great benefit for any team who needs a strategic design voice at the table.
Ben Wilcox
UX Design Strategist, Nationwide
Beyond the numbers, Alice was simply a fantastic partner. She listened, asked the right questions, collaborated across teams with ease, and always brought a positive, solutions-oriented attitude to every project.
Lindsey McNeal
AI Product Manager, Prudential
She is an exceptional relationship builder, who has the ability to connect and influence others in a genuine and meaningful way. Alice is highly adaptable and resilient, taking on challenges and changes that come her way with grace, skill and grit.
Julie Serafini
Senior UX Designer, Charles Schwab
As the UX/UI designer, her talent and professionalism stood out at each step of the process. She was always prepared and presented effective and beautiful designs that encompassed the functional requirements of the site...
Rachel Redpath-Pitylak
Account Manager, OneMagnify
Alice was instrumental and a key resource that helped my team deliver a brand new online sales solution for customers looking for auto/home insurance with a creative and effortless experience.
Marvin Tan
Senior Consultant, Product Management, Nationwide
Alice is a force of nature. She is fearless, organized efficient and an execution powerhouse...Effortlessly diving in and overseeing large scale projects with ease.
Dan Nemirovsky
Staff UX Designer, Google
Her ability to articulate the connection between user value and business impact is a great benefit for any team who needs a strategic design voice at the table.
Ben Wilcox
UX Design Strategist, Nationwide
Beyond the numbers, Alice was simply a fantastic partner. She listened, asked the right questions, collaborated across teams with ease, and always brought a positive, solutions-oriented attitude to every project.
Lindsey McNeal
AI Product Manager, Prudential
She is an exceptional relationship builder, who has the ability to connect and influence others in a genuine and meaningful way. Alice is highly adaptable and resilient, taking on challenges and changes that come her way with grace, skill and grit.
Julie Serafini
Senior UX Designer, Charles Schwab
As the UX/UI designer, her talent and professionalism stood out at each step of the process. She was always prepared and presented effective and beautiful designs that encompassed the functional requirements of the site...
Rachel Redpath-Pitylak
Account Manager, OneMagnify
Alice was instrumental and a key resource that helped my team deliver a brand new online sales solution for customers looking for auto/home insurance with a creative and effortless experience.
Marvin Tan
Senior Consultant, Product Management, Nationwide
Alice is a force of nature. She is fearless, organized efficient and an execution powerhouse...Effortlessly diving in and overseeing large scale projects with ease.
Dan Nemirovsky
Staff UX Designer, Google
Her ability to articulate the connection between user value and business impact is a great benefit for any team who needs a strategic design voice at the table.
Ben Wilcox
UX Design Strategist, Nationwide
Beyond the numbers, Alice was simply a fantastic partner. She listened, asked the right questions, collaborated across teams with ease, and always brought a positive, solutions-oriented attitude to every project.
Lindsey McNeal
AI Product Manager, Prudential
She is an exceptional relationship builder, who has the ability to connect and influence others in a genuine and meaningful way. Alice is highly adaptable and resilient, taking on challenges and changes that come her way with grace, skill and grit.
Julie Serafini
Senior UX Designer, Charles Schwab
As the UX/UI designer, her talent and professionalism stood out at each step of the process. She was always prepared and presented effective and beautiful designs that encompassed the functional requirements of the site...
Rachel Redpath-Pitylak
Account Manager, OneMagnify
Alice was instrumental and a key resource that helped my team deliver a brand new online sales solution for customers looking for auto/home insurance with a creative and effortless experience.
Marvin Tan
Senior Consultant, Product Management, Nationwide